February 6, 2018
Fanlogic Is Pleased to Announce SaaS Sales Expert and the Launch Of SaaS Product
FanLogic Interactive Inc.
(TSXV: FLGC - OTCQB: FNNGF)
(“FanLogic” or the
“Company”) is a market leading digital promotions software company, unlocking the power of
loyalty and social influence. Today FanLogic is pleased to announce the appointment of Mr.
Mark Siciliano to the Company's Advisory Board as a recognized expert in the design and
implementation for SaaS sales programs. The Company is also excited to announce that it has
two initial Beta clients for its SaaS product signed up and ready to launch.
Mark Siciliano is a strategic sales leader with a proven track record of building effective SaaS
selling organizations through world class, global productivity strategies. At Demandbase, Mark
focuses on establishing deep relationships across each selling role and leads to provide
differentiated and high value development plans to the sales organization.
Prior to Demandbase, Mark built out the foundation of the SaaS productivity program at Marketo
and was instrumental in the development of the Oracle Sales Academy. Mark holds a BBA in
both Finance & Accounting and a MBA from James Madison University.
Randolph Brownell, CEO, states: "Adding someone of Mark’s caliber to our Advisory Board
allows us to tackle SaaS sales with a leader and mentor to help us create a successful program.
We feel very fortunate to have Mark to guide us in this new aspect of our business”
Mark Siciliano comments, “Fanlogic has been able to take its success and expertise around brand
loyalty and tokenization programs via unified omni-channel loyalty ecosystems to create a
framework perfect for the B2B SaaS market. I look forward to providing guidance and insight to
build out a profitable B2B SaaS business. They are a leader in driving brand loyalty and I fully
intend to leverage my experience and relationships to showcase the unique value of this
technology and create exciting business opportunities."
In addition to adding Mr. Siciliano, Fanlogic has signed two new clients to its soft launch of SaaS
Alberta Beer Festivals (“ABF”) is a forum for breweries to share their stories, passions and
products with beer enthusiasts of Western Canada. ABF is excited to use the Fanlogic SaaS
platform to inform the western Canada Craft market of upcoming ABF events and to drive ticket
sales and market research through the campaigns.
360 Fitness, named one of the top 100 fitness business in the world three years in a row, offers
personalized fitness experiences with a combined focus on fitness, nutrition and healthy lifestyle
programs to assist clients in reaching their health goals. They signed on to the Fanlogic SaaS
platform to drive market awareness in new locations and to deepen their client base.
The Company has granted 300,000 stock options to acquire the same number of common shares
of the Company at CDN$0.265 per share for a period of three years to Mr. Siciliano for his role
as an advisor to the Company.
FanLogic is currently developing a token solution that will enable celebrities and brands to
seamlessly integrate into a unified omni-channel interoperable loyalty ecosystem. FanLogic’s
digital lead and sales generation success is driven through its proprietary peer to peer referral
based contests, loyalty and tokenization programs, affiliate incentives, coupons, market
research/surveys, charitable initiatives, branded games, 50/50 lotteries and ad-based daily fantasy
sports and entertainment contests.
FanLogic is a market leading digital promotions Software Company, and creator of the FanLogic
Connect platform. FanLogic Connect provides brands and agencies the ability to create
unforgettable social campaigns through unique gamification techniques. FanLogic Connect grants
clients the ability to monetize their social media following, and grow their existing audience
while gathering highly valuable demographic and behavioral information.
For more information about FanLogic, visit:
For further information, please contact:
Certain information set forth in this news release contains forward-looking statements or information (“forward-
looking statements”), including details about the business of the Corporation and the use of proceeds from the
Offering. By their nature, forward-looking statements are subject to numerous risks and uncertainties, some of which
are beyond the Corporation's control, including the impact of general economic conditions, industry conditions,
volatility of commodity prices, currency fluctuations, environmental risks, operational risks, competition from other
industry participants, stock market volatility, and the ability to access sufficient capital from internal and external
sources. Although the Corporation believes that the expectations in its forward-looking statements are reasonable, its
forward-looking statements have been based on factors and assumptions concerning future events which may prove to
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cause actual results or events to differ materially from those stated, anticipated or implied in the forward-looking
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